Agency Handover

An agency handover can vary from a very simple to a very cumbersome process and is often influenced by the spirit in which a relationship has been terminated. The ultimate objective of the process is to ensure a smooth transition of the account from one creative agency to the next which often requires the two agencies to be working in parallel.

Yardstick has developed a process that ensures the incumbent agency hands over all client material, documentation, contracts, etc. to the new agency, that the incumbent agency is treated fairly (i.e. their rights are protected, the incumbent agency receives full and final compensation for their services) and ensures that the client receives complete assurance and closure.

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Yardstick is SA’s leading consulting firm specialising in the provision of measurement and assurance services to the Marketing and Communication Industry.

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