Sam Mosikili

Sam Mosikili
B.Arts (University of the North); DIP MKTMAN (IMM); PMD (Harvard Business School); Post Graduate Diploma – Marketing Strategy (Stanford University)

Sam has been the Executive Chairman of Yardstick since 2007. He has more than 14 years experience in consulting and extensive expertise in Executive Management, Business Strategy, Performance Measurement, Sponsorship Management, Brand Management, New Product Development, Market Research, Networking and Mentoring, and Core Competency Analysis.

Sam started his pioneering marketing career as Brand Manager at Colgate Palmolive, continued his groundbreaking work at SAB and proceeded to National Sorghum Breweries that became the first successful black economic empowerment company in South Africa under his leadership. In 1992 he joined Eskom as Executive Director of Marketing and Communications where he continued his landmark career until 1999.

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About Yardstick

 

Yardstick is SA’s leading consulting firm specialising in the provision of measurement and assurance services to the Marketing and Communication Industry.

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