"Trying to work out if your agency is adding the right level of value is a difficult exercise because it becomes subjective so easily. We used Yardstick to benchmark our agencies’ scope of services and related costs. This has been an invaluable exercise in providing objective measurements to judge our expenditure. Toni was a pleasure to work with and manage to consolidate a complex amount of information into usable insights."

Louise Hamman
Marketing Director
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About Yardstick


Yardstick is SA’s leading consulting firm specialising in the provision of measurement and assurance services to the Marketing and Communication Industry.